There are more than 100,000 real estate brokerage firms in the U.S. as of 2023. There are also about 3 million active real estate licensees.
As a result, you’re going to need to work hard to stand out if you’re a real estate agent. Generating real estate leads is going to be very important if you’re going to get your big break in the real estate industry.
One way to keep leads coming in is by using real estate text message marketing to your advantage. People are using text message marketing in many fields today, and the real estate industry isn’t any different.
Here are a few reasons why SMS marketing will be a good idea for all the real estate agents out there.
Ensures People Get the Messages You Send Out
For a long time, email marketing has reigned supreme within the marketing world. Every real estate agent had an email list they used to touch base with people.
It’s still smart for real estate agents to maintain email marketing lists. But real estate text message marketing is so much more effective.
Many studies have suggested that most people don’t open up and read marketing emails anymore. But when you send them texts, it’ll be impossible for people to miss them.
Makes It Easy for People to Respond to Your Messages
A lot of the people you text as part of your real estate text message marketing plan aren’t going to respond. But there might be one or two who would like to take you up on your offer to buy and/or sell a home with your help.
Real estate text message marketing will make it super simple for them to respond to you immediately. They won’t have to worry about sitting down at their computer and crafting an email to you. They can show their interest right from their phones and set up calls with you on the spot.
Costs You Very Little to Form Connections With People
You might think real estate text message marketing would cost you a nice chunk of change, seeing as how beneficial it can be. But it’s actually way more affordable than you might think.
You just need to make sure you use the right system for marketing your real estate agent services through text messages. Salesforce SMS integration is a good example of a system you should use.
One of the biggest benefits of Salesforce SMS integration is that it’s cost-effective. Give it a shot to see how it can help you.
Try Real Estate Text Message Marketing Today
If you’re a realtor who isn’t using real estate text message marketing, you might be missing out on a big opportunity. You could be generating more real estate leads than ever before.
Take SMS marketing for a test drive to see what kinds of results you’re able to get. You might be surprised to find out how it can help you.
Get more real estate-related tips and tricks by reading through more of our blog articles.